Wenrick Entertainment Group50 years of industry access.
One unmatched network.
Eddie Wenrick is a legendary force in the entertainment industry — decades of experience spanning music, television, film, sports, and tech. A former executive at Columbia and Epic Records, and CEO of Akon's Hitlab, Eddie has worked with everyone from Elvis and Hendrix to today's streaming innovators.
Known for his honesty, strategic insight, and unmatched network, Eddie advises top record labels, independent artists, producers, and executives across creative development, branding, syndication, and digital media.
One person. A lifetime of relationships.
Wenrick Entertainment Group isn't a big agency — it's me. What I bring isn't a large staff, it's fifty years of trust built with the people who actually make things happen: label heads, attorneys, tour promoters, and artists themselves. When you work with me, you get direct access and a direct answer, plus every relationship in my network working alongside you.
"We connect dots for random thoughts. No matter how crazy your idea might be… we probably know someone to help you get there."
Driven by passion, powered by experience, Eddie Wenrick connects artists to their purpose, their audience, and each other — and to his credit, over 300 gold and platinum records. Currently working as a freelance consultant, Eddie advises major record labels, independent artists, producers, and executives who collectively generate millions daily through streaming and content licensing.
Attitude · Skill · Knowledge
"I live by this one old philosophy… A.S.K. If you don't know something, you ask. You have to keep a positive attitude to move forward, you have to develop the skill so you don't have to depend on everyone, and if you don't have the knowledge… you ask for it."
— Eddie Wenrick
A wall of gold, built one relationship at a time.
Very few people can claim trusted relationships with two heads of major global entertainment conglomerates, the President and Co-CEO of a top concert promotion company, and two of the most powerful attorneys in entertainment — all while being equally connected to stars in music, film, television, sports, and business. Eddie can.
300+ Gold & Platinum Records
Career-spanning credit across artist development, A&R, and label leadership — respected for integrity, honesty, and a direct approach in an industry often built on illusion.
Paul Handler & Associates (early Concerts West)
Career began in the mid-1960s, launching his path working with Elvis Presley, Jimi Hendrix, Eric Clapton, and The Moody Blues.
Columbia Records
Discovered and developed multi-platinum and iconic artists.
Epic Records
Oversaw major label operations and artist success during a critical era.
Aucoin Management & Rock Steady
Key executive with KISS, one of rock's most legendary bands.
Weintraub Entertainment Group & Concerts West
Spearheaded film and concert ventures at a top-tier firm, now part of AEG.
Caribou Records & Caribou Films
Worked under the owner of Country Music Television, blending music and TV.
Marathon Media
Led music strategy at a multimedia firm with global reach.
Jeff McClusky & Associates (JMA)
Developed marketing campaigns and radio strategies for top artists.
Akon's Hitlab
Ran global digital showcases and pioneered streaming syndication models.
Wenrick Entertainment Group
Advises major labels, independent artists, producers, and executives across creative development, branding, syndication, and digital media.
Elite consulting, end to end.
Wenrick Entertainment Group specializes in artist development, brand building, music production, industry showcases, touring strategies, and digital growth — backed by decades of executive experience and high-level industry access.
Artist Development & Management
Strategic guidance for emerging and established talent, from branding to career direction.
A&R Consulting
Song selection, producer connections, and creative alignment for recording artists.
Industry Introductions
Access to a deep network of executives, labels, agents, and media professionals.
Brand & Partnership Strategy
Aligning talent with brand campaigns, sponsorships, and long-term collaborations.
Project Launch Oversight
Creative and operational leadership for album releases, tours, and multimedia ventures.
Content & Marketing Strategy
Direction on building audience, engagement, and platform growth across digital media.
Production Packaging & Deal Structuring
Advising on financing, legal considerations, and securing distribution.
Speaking & Advisory Engagements
Available for select panels, mentorship programs, or advisory boards.
A partnership, not a pitch deck.
My process is hands-on, collaborative, and tailored to your individual journey. I start with an in-depth discovery session to understand who you are, where you've been, and where you want to go. From there, I build a customized strategy covering creative development, branding, release planning, media positioning, and revenue growth.
I stay closely connected throughout — regular video calls, check-ins, and detailed follow-ups. You'll never feel like you're doing this alone; my network is working alongside you.
- Discovery sessionAn honest conversation about who you are and where you want to go.
- Custom strategyA roadmap covering creative direction, branding, and release planning.
- Industry accessIntroductions across labels, media, touring, and legal — when it's the right fit.
- Ongoing partnershipRegular check-ins and hands-on guidance as your career moves forward.
What the industry says.
"Eddie is the best resource in the music business."
— Industry Reference"Use my name to put Eddie in the White House."
— Industry ReferenceLet's start the conversation.
Whether you're an artist seeking strategic guidance, a brand in search of visionary leadership, or a potential partner exploring collaboration — share your goals below, or reach out directly.
United States — working with clients nationwide